E4 Demographic

E4 is a substitute channel to channel 4 that was originally aired on 18 January 2001 (making today its fifteenth anniversary). It bears a resemblance to channel 4 as it plays many of the shows that air on channel 4, with the E in its title standing for 'entertainment' (which is very much its main ethos)


When researching into E4 audience I found out that when broadcasting starts at four , they target the younger end of their audience by showing cartoons and programmes primarily aimed at a younger audience. Then around six o’clock their then begins to target their older target audience by showing programmes such as Hollyoaks and Friends, as well as showings of programmes such as the Inbetweeners and The IT Crowd.


Generally, the most common viewing group (as well as its main target audience) is people of both genders ranging from around 15-35, although it does receive a more female audience. Its most watched programmes are The Inbetweeners and the Big Bang Theory, averaging on 3 million for the Inbetweeners and 2 million for The Big Bang Theory. Other popular programmes include Skins, the IT Crowd, Hollyoaks, The Cleveland Show, How I Met your Mother, Scrubs, Misfits and Made in Chelsea. The IT crowd was a successful sitcom that aired on Channel4 on 3rd February 2006, and followed the lives of two intelligent IT department workers with poor social skills, who have to deal with a new boss who knows absolutely nothing about IT.



Source: https://en.wikipedia.org/wiki/E4_(TV_channel)#Most_watched_programmes